Inside Marketing – AI in Marketing: Friend of Foe (or both)?

Here I am back again with another “Inside Marketing” show. This time the conversation is all about AI in Marketing. Friend or foe – or both? It’s a fact to be sure – there’s no way we can talk about ANY aspect of marketing without the words “artificial intelligence” (or simply AI) being front and center. And there are varying views on the subject. For many it’s a technological blessing that increases productivity and efficiency.

For others, like people in the creative industry who feel their jobs are being threatened. So many marketers think they can do creative work without them just by a prompt here and a prompt there and suddenly, graphics, videos and copywriting are being cranked out by AI assistants. But is that true? Professional Marketers you won’t want to miss this.

Collectively my guests are expert marketers, best selling authors, leading consultants in AI and technology developers. Jump in to hear some informative and entertaining conversation with Jennifer Jones-Mitchell, Jim Sterne, Kevin Lee and David Berkowitz. Much gratitude to you all for sharing your expert wisdom and your precious time.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.